From Hollywood and Austin to Cannes and Venice, The American Pavilion’s esteemed Worldwide Student Program has introduced thousands of entertainment industry students to festivals and events worldwide for over 35 years. With the recent expansion of Austin's influential South By Southwest (SXSW) Festival to other cities, AmPav is proud to now include SXSW London to its portfolio of "Intensives"! Participants in this 8-day program will enjoy the entire event in the hip East London neighborhood of Shoreditch, featuring over 1000 sessions inspired by the key themes of convergence and unexpected discovery. The intersection of Screen, Visual Arts. Music, Conference, and Fashion will provide a unique environment for imaginative and innovative content.
“The festival will consciously engage with society’s hard questions, and showcase exceptional talent and original ideas. The convergence in tech and creativity is the interface where exciting discoveries emerge, and the London program will feature the thought leaders, creatives, innovators, and businesses of tomorrow."
– Katy Arnander, Director of Programming of SXSW London
SXSW London Intensive Details
2027 Program Dates:
Sunday, May 23 – Sunday, May 30
Application Deadlines:
Earlybird Deadline: November 30, 2026
Regular: TBC
Late: TBC
Program Fee:
Earlybird: $3,395
Regular: TBC
Late: TBC
Program Fee includes:
- Festival accreditation with primary access to keynotes, panels, fireside chats, mentoring sessions, workshops, and parties
- Seven nights of shared accommodation in London
- Daily breakfast
- Exclusive roundtables
- AmPav Alumni membership after the program ends (includes mixers in LA/NY, discounts on other programs, and other opportunities)
Flight/Travel Arrangements:
Participants arrange their own travel to London, England and ground transport to the hotel. (Transport suggestions and hotel details will be shared before the program starts.)
Application Requirements
1. Completed online application form – Please note that applicants must be 18 years or older by the start of the program. You do not need to be enrolled in school to participate.
2. Current résumé
3. Non-refundable application fee of $55
Completed applications are reviewed by The American Pavilion Selection Committee on a rolling basis. Candidates who meet all of the requirements for admission will be contacted for an interview and notified of a decision on a first come, first served basis.
Candidates are encouraged to apply early as the program can fill up quickly.
Want to learn more about SXSW London Intensive? Sign up for a Zoom Q&A! Click here to see the schedule!
Conditions of Acceptance
If accepted into the program, a deposit of $1500 is due within two weeks of acceptance to hold your spot.
*AmPav Alumni receive $100 discount on program fee.
Payment plans are available for the balance.
All prices are in USD. Please note that we cannot accept checks.
Failure to comply with the above stated conditions will result in being put on the waiting list or forfeiting your place in the program.
AmPav’s Standard Cancellation & Refund Policy
121 days or more prior to program start date:
Full refund less the $55 non-refundable application fee and $500 cancellation fee
120 to 61 days prior to program start date:
50% refund less the $55 non-refundable application fee and $500 cancellation fee
60 days or less prior to program start date:
No refund will be issued